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Ripple and Amazon - tandem prospects

02.07.2018

Ripple and Amazon - tandem prospects


Ripple digital altcoins are becoming more popular every day. From a commercial point of view, this cryptocurrency looks attractive for use in the global financial market. With support from a number of banks and regulators, Ripples management is trying to forge a relationship with Amazons merchant service. When measured from the point of view of an online platform, such cooperation can bring a lot of benefits. First of all, we are talking about fast processing of transactions and their low cost.

Overstock.com has benefited greatly from Bitcoins appreciation in recent years. But on an Amazon scale, there is a quest for stability that Ripple cryptocurrency has to offer. For example, the Steam playground, which until 2016 successfully accepted Bitcoins for payment, turned off this option, despite the record jump in their rate. When it comes to the reputation of a large company like Amazon, you shouldnt compare it to a small trader who is ready to make maximum profit on fleeting trends. For a firm to start accepting cryptocurrency, it needs to gain confidence in the stability of digital coins.

The reason for the decision by the Steam team is attributed to the high Bitcoin fees and significant volatility. The gambling platform managed to make good money on the rise in the value of Bitcoin, but the main digital payment system has been unable to cope with a number of problems related to the speed of transactions and their high cost for a long time. For this reason, the first cryptocurrency is not perceived by many companies willing to introduce virtual money as a cost-effective means of payment.

Ripple developers have proposed a solution to the described problem. It takes about 10 seconds to process transactions in this system, and this period only decreases over time. The transaction fee is only 0.00001 XRP. Even if optimists hopes of raising the value of coins to $ 10 turn out to be a reality, only a hundredth of a cent will have to be paid for the transaction. Ripple cryptocurrency can fulfill the dreams of blockchain enthusiasts.

Large supply with low volatility

With the help of digital coins, it will be possible to solve the problem specific to Bitcoin. High volatility is not typical for Ripple, because it was she who caused Steam to abandon other virtual assets. In the case of Bitcoin, the total supply of tokens is capped at 21 million. Therefore, the owners of the main cryptocurrency feel special. The Ripple network can have a maximum of 100 billion digital coins, of which more than half (55 billion) are currently blocked by developers. Thus, the total supply of tokens will be 4,700 times higher than in the Bitcoin digital network. The saturation of the system with assets leads to low volatility in the long term.

Apparently, in the second half of 2018, the value of the main cryptocurrencies will grow, because large investors are interested in the industry. But in conditions of price stabilization, the volatility of Ripple coins will decrease to a minimum, since it is extremely difficult to influence a market of 100 billion units of assets with speculation. As an example, we can analyze the US dollar, which rarely changes much in value, despite the situation in China and other large countries. It can be stated that the Ripple cryptocurrency is gradually striving for stability.

Imagine if a person with a thousand Bitcoins is able to seriously influence the market by getting rid of savings. At this point, buyers on Amazon, adding an item to the cart at the old price, end up with completely different numbers. From such situations, not only customers suffer, but also the service, because the price of a cryptocurrency can rise or fall. In any case, this negatively affects the reputation of the asset. Ripple will not be able to completely eliminate volatility, but a large supply becomes a buffer that reduces the impact of selling and buying.

User friendliness

The low cost of Ripple coins is beneficial for token holders and many are aware of how Jeff Bezos (founder of Amazon) cares about customer comfort. The trading platform will most likely be looking for the optimal cryptocurrency to enable digital asset holders to buy. And we already know who will be the first in line of suitable payment systems.